About Us

We’re on a mission to craft beautiful, healthy beverages that benefit the wellbeing of our customers, our communities and our planet.

Tea has an impact on the mind-body and soul and this is why we source healthy, high-quality, organic ingredients and blend them into uniquely delicious flavours, ready to be enjoyed during any of life’s little moments.

And while having an impact on each of our customers’ lives brings us true joy, we also believe we must do more. 

Our farmers are an essential part of our supply chain, and they should be treated with dignity and respect. We provide our farmers with fair pay, safe working conditions, and ensure women have equal opportunities to contribute to their families.

We are also forever grateful for the beautiful, natural ingredients that make our business possible so to give back to the planet, we encourage sustainable business practices and donate a portion of our proceeds to wildlife conservation.

We look forward to having you join us on our journey to create a brighter, healthier future for all, one cup of tea at a time.

 

Vision

To have a significant impact on the world and create a brighter, healthier future for all.

Mission

To craft beautiful, healthy beverages that benefit the wellbeing of our customers, our communities and our planet.

Core Values

We delight our customers

Our goal is to create beverages that not only taste good but that do good for our customers – mind, body and soul. To do so, we vow to source the highest-quality ingredients, create the most delicious tea flavours, and provide industry-leading customer service. 

We nurture our planet

We are deeply grateful for the beautiful, natural ingredients that make our business possible and we do our part to support our planet, its resources and it’s wildlife. Sustainability will always be at our core, with products, packaging and business practices that contribute to a greener world.

We empower our women

Our business is grown by women, in every sense of the term. Not only are we are female-owned and led company, we also support gender equity throughout our supply-chain, empowering women in developing countries to gain more financial independence.

We value our farmers

We believe that everyone has a right to fair pay and safe working environments. We are committed to supporting fair-trade farming communities that maintain adequate employment practices, and reward those that provide high standards of manufacturing and quality control.